A/B/C/D/E Splitting
Testing is a must towards continual performance improvement. Splitter nodes allow you to easily test the response to different elements within the same campaign email. Test different subject lines, from names, email creative, offer, call to action or any other element. Split your list into 2, 3, 4 or 5 ways and control the distribution of recipients between them. Combine splitter nodes together and split your campaign infinitely.
